Whom ever likes it will like it well enough to shell out $20 Grand USD.....

(for a Blazer influenced ugly duckling?) Phhhhttt...

A thought:
Perhaps this rifle is meant to appeal not to those of us that appreciate and expect fine classic firearms from an historic London "Best Gun" maker........
....maybe targeted at the "post-millennial arriviste" that knows not....you know, the Courvoisier and Coke type that will mount a 4x24 50mm scope vs those of us that appreciate a fine Single Malt. (God, I hope they aren't YOUR kids!)

-Mike