The period when the Brits made the best guns in the world has long been dead. There are several gunmakers on the Continent who make superb guns and with modern steels and embellishment that the Brits couldn;t dream of offering. This is not to say that their products are bad but that quality and performance does not stay static. Any list of the best gunmakers would have to have names from Ferlach, Liege, Suhl etc if it were to be honest. In bolt action rifles there are US and SOuth African makers as well who are more than the equal of anything in the UK.

In that sense the claim on the W-R website is a stupid one. Best in the world? Sure! After all, they say so themselves.